pose3b2Initial’s division “Les Créations” supports the “In memory of me” project by the visual artist, Stéphane Simon

The “Les Créations” division of Initial, Prodways Group — specially dedicated to the luxury, design, art and architecture sectors through exclusive, unique and tailored 3D printing designs — recently signed an industrial partnership with visual artist Stéphane Simon as part of the launch of his “In memory of me – towards a new gesture catalog” project.

Stéphane Simon has worked as a visual artist for over 20 years, focusing mainly on the representation of the human figure. The idea for his sculpture project was born in Barcelona in 2013, where the artist goes regularly to develop new research avenues. At the time, the 3D printing techniques available on the market were not advanced enough to obtain a perfectly reproduced gesture. In addition to targeting cutting-edge technology, Stéphane Simon has initiated numerous exchanges with anthropologists, sociologists, art historians, photographers, communications and language science experts, physicians and digital technology specialists in order to explore and ponder the multiple dimensions of the work. These are the true reflections of our current society, to which the artist is particularly attuned.

Two years later, 3D printing techniques have been perfected, and the meeting between the artist and the industrial group, Prodways, with its subsidiary, Initial, has enabled the project’s feasibility to be reconsidered. Thanks to the technologies available in Initial’s workshops, it is now possible to reproduce the complexity of gestures in movement in absolute perfection.

Through this technological and artistic partnership, the visual artist, Stéphane Simon, can draw on Initial’s experience of more than 25 years and its unrivaled expertise in 3D printing.

pose3b4“In memory of me”, a project with universal resonance

We have entered the digital era. No one can deny that we are experiencing a major revolution that affects the very nature of our human behavior a little more every day. In our current environment, which focuses on visual and virtual approaches, we are submerged by images and the recent phenomenon of the selfie. In a short span of time, self- portraits have become a genuine mass phenomenon and reveal a transformation in the very status of the subject. In reality, the widespread practice of the selfie reflects a major anthropological shift throughout the world. Mobile telephones have become a true extension of ourselves and this widespread practice of the selfie questions the place, use and strength of the image in our contemporary societies.

Selfies have become an essential ritual, supporting the emergence of a whole new catalog of gestures in movement, incorporating expressions meaning and use at a level unparalleled in the history of humanity. A universal, non-verbal communication medium has been born.

Sculptures 3D printed at scale 1 – 180cm, by stereolithography

This form of communication, adopted by all worldwide like no other practice or mode of expression before it, has myriad and powerful social, societal, economic, political and medical repercussions.
It also has the visual and artistic qualities that the full-body sculpture (human size 5 feet and 11 inches), chosen by Stéphane Simon as a medium of expression, is today able to relay by generating beauty, poetry, strangeness and a connection to spectators who can project and recognize themselves in the work, whatever their origins.

A collaboration with an exceptional model: Andrés Sanjuan Villanueva

Andrés Sanjuan is 19 years old. Scouted by the agency Sight Management for his exceptional physique, he began a career as a professional model at the age of 16. A student in Visual Arts, he has begun to study architecture with the strong ambition to create new sustainable and environmentally-friendly housing. At the same time, Andrés Sanjuan works his body like a work of art and with a determination and regularity that make him highly coveted by the most prominent global brands and see him walk runways worldwide. His latest series of photos by the photographer Steven Klein appeared in Vogue Italy magazine in August 2016, showcasing an almost perfect figure. A photographer himself, with an extremely developed eye and a natural feeling for art, Andrés Sanjuan is passionate about contemporary art. Coming from a generation born in the digital era, he takes selfies and felt closely connected to Stéphane Simon’s project, with which he immediately identified.

Crédit photo: Andrés Sanjuan Villanueva

Lauranne Guirlinger – Press Relations Image 7 – +33 6 48 26 21 73 – l.guirlinger@image7.fr Stéphane Simon – Visual artist – +33 6 18 04 70 41 – contact@inmemoryofme.fr